Entry List column heading not using Admin Label

That was not my experience. Please see these screenshots.

http://minus.com/mj2rBnqMdPiW

Can you please check for theme and plugin conflicts using these instructions http://rkt.gs/testing

I don't think that would be the issue, but you never know.

If you can't figure it out, please send a WordPress administrator login to chris@rocketgenius.com and I will take a look.

I took a look at your admin. I duplicated your form and I think I see the problem. You are not using a customer-facing label at all, so the value of the checkbox is what's used in the entries list (the table.) If you add a customer facing label, when you go to set up the column headings in the entry table, you will be able to choose from the admin label, or the value of your checkbox. Take a look at the copy of the form I created (form 3.) I created a similar setup to your form, but added a public label for both checkbox fields, then I configured the entries table to show the admin label in the header, rather than the long checkbox choice.

If that works for you, then we just need to hide the label on the public site. In my form, form 3, I added this CSS and was able to hide those public labels (since they were redundant and unnecessary):

[css]
body .gform_wrapper form #field_3_4 .gfield_label,
body .gform_wrapper form #field_3_7 .gfield_label {
   display: none;
}

You may need to add some space above the checkboxes, now that there is no longer an empty label there:

[css]
body .gform_wrapper form #field_3_4,
body .gform_wrapper form #field_3_7 {
 margin-top: 20px;
}

You're welcome.