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Google AdWords Conversions

  1. Is it possible to use Gravity Forms in conjunction with Google AdWords Conversion Tracking? I would want a "conversion" to be recorded when a form is submitted.

    In its most basic implementation, Conversion Tracking works by putting a code snippet on the HTML acknowledgement page generated by an action, but with Gravity Forms we don't have a new page. However, there is support for dynamically generated pages, it's just that the development knowledge is a little beyond my comprehension!

    Just to know if it's possible would be good though.

    https://adwords.google.com/support/aw/bin/answer.py?hl=en-uk&answer=115794

    Posted 14 years ago on Monday May 3, 2010 | Permalink
  2. Yes, it is possible.
    What you will need to do is simply copy and paste Google's code snippet into your form's confirmation message box (before or after your real confirmation message). That message is only displayed when the form gets submitted so the Google tracking code will only be executed when the form is submitted as well.

    Posted 14 years ago on Monday May 3, 2010 | Permalink
  3. tkazarian
    Member

    I actually have the same question and did try to just copy/paste the snippet. Unfortunately, wordpress inserts break tags on every line of the snippet. Any idea if this would break the javascript? Thanks

    Posted 13 years ago on Tuesday May 18, 2010 | Permalink
  4. I'm not 100% sure, i'll check it out. The safe bet would be to place the Javascript on a single line. This can be done if you compress the Javascript into one line.

    Posted 13 years ago on Tuesday May 18, 2010 | Permalink
  5. That was easy...I just installed the conversion code for adwords into the confirmation message in seconds. Hopefully it works...just waiting for our next form submission from our google adwords campaign.
    -Ian

    Posted 11 years ago on Saturday July 28, 2012 | Permalink
  6. cmccrone
    Member

    Make a goal with Google Analytics. If you are using AdWords you just link your AdWords and Analytics together.

    You can set Alerts in Analytics doing it this way so you know exactly when you get a conversion.

    Basically this is how Analytics knows you got a conversion:
    ----
    1) Someone lands on your form page - Example: .com/form-page

    2) They fill out the form (Push submit)

    3) User gets sent to another page. Maybe a thank you page. Example: .com/form-page/thanks

    When you make a goal, youre telling analytics that a conversion is when someone lands on FORM PAGE and then gets to the THANK YOU page.

    If the user gets to the FORM PAGE but then never views the THANK YOU page that means you didnt convert that client into a sale or lead.
    -------

    Make sense?

    If you need help, check out SEO Lessons

    ALSO! Gravity Forms is just amazing. The only paid plugin I use.

    Posted 11 years ago on Thursday November 29, 2012 | Permalink
  7. Thank you for that explanation.

    Posted 11 years ago on Saturday December 1, 2012 | Permalink

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