Google Analytics E-commerce tracking codes for gravity forms

I’ve been trying to utilize the e-commerce functionality of Google Analytics for my website. I built several websites with different gravity forms in several pages of my website. These gravity forms have different fields or not identical with each other. I would like e-commerce of Google Analytics to extract data from the form fields and reflect those data on e-commerce reports. And I also want to assign values for every successful submission of the forms.

In trying to do this, I come across with the problem of modifying the tracking codes generated by Google Analytics. I need to modify these codes so gravity forms and e-commerce can work together.

I found a resource containing modified codes for the forms and e-commerce to work together: http://cutroni.com/blog/2008/07/02/google-analytics-e-commerce-tracking-pt-4-tacking-lead-gen-forms/. The form he used is created using javascript and HTML and the form is for ecommerce transaction.

But I want codes for GRAVITY forms that contain:

Name:
Email:
Telephone:
Address:
Subject with drop down options: Other, Send Information, Contact, Outlets

Does anyone knows or have ideas on how to modify these codes do that Gravity forms and e-commerce can work together?

Hi Andrew,

This is a good idea and is feasible now with some custom code. A good place to start on the Google Analytics side of things is here:

http://code.google.com/apis/analytics/docs/tracking/gaTrackingEcommerce.html

As far as the Gravity Forms side of things... this will depend on if you're using PayPal or not. If so, it gets a little trickier. You'll need to decide if you want to track all orders or only orders that were completed successfully (aka paid).

Assuming you want to track paid orders, you can use the gform_paypal_fullfillment hook to integrate with the GA functionality to capture these leads.

If you decide to tackle this, let me know if you have any questions along the way. :)

Has anyone been able to find a clear solution for this issue? jloosli's solution looks like it probably works, but is also very complicated from my perspective (not much experience with the custom PHP/JS solution he provided.)

The difficulty I'm having is that I understand that the GA E-commerce script needs a receipt of some kind. Which seems pretty straightforward. However, I'm not sure if this can be done on a separate redirect page. Can it? If so, is there documentation anywhere?

For example, my form redirects to a 'Thank You' page separate from the payment form. That page just includes text. Is it very easy to include the 'receipt' there? That way I can include the GA script and thank you text in the same location.

Any help or insight here is greatly appreciated!

I'd love a solution for this as well!